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Paddle BC Stakeholder Survey 2026

October 1, 2026 News & Press

Paddle BC is bringing paddling businesses and destinations together to explore shared marketing through Destination BC’s Co-op Marketing Program. Our goal is to turn every $1 contributed by partners into $2 in collective marketing activity, subject to funding approval and program requirements.

Tell us what would help your business most — from reaching new customers to creating compelling content — and whether you would consider investing in a shared campaign. Your responses will help us build a proposal to Destination BC that delivers value for our paddling community.

BC Paddling Stakeholder Survey 2026

This field is for validation purposes and should be left unchanged.

Your Details

Owner / Manager Name(Required)
Phone
Email(Required)
Mailing Address
What paddling products do you offer? (Select all that apply)(Required)
Which months have capacity for additional paddling business? (Select all that apply)(Required)
Which Paddle BC marketing activities would benefit your business? (Select all that apply)(Required)
If Paddle BC attended consumer shows, which model would be most useful?(Required)
If PaddleBC delivers measurable province-wide marketing, referrals, and shared assets, what annual contribution would feel reasonable for a paddling outfitter?(Required)
Would you consider co-investing in any of the following?(Required)
Would you be willing to participate in a short annual Paddle BC business survey so the sector can report visitation and economic indicators to Destination BC?
May PaddleBC follow up with you about your responses or future partnership opportunities?

Andrea

Explorer. Storyteller. Paddler. Whitewater Paddleboard Instructor with nearly two decades in the paddlesports industry. Passionate about connecting people with British Columbia's rivers, lakes, and coastline through destination marketing, compelling storytelling, and unforgettable experiences. Director of Marketing for Destination Castlegar, founder of PaddleBC, and an avid traveller inspired by the outdoors.

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